Category Archives: S E Optimization

Parasite SEO

Parasite SEO is the ultimate shortcut. 

You post content on a site that automatically ranks well in Google and end up ranking much easier than with a new domain or website. Some sites will be easier to post to than others. 

For instance, Wikipedia has overly active page editors that will almost instantly remove any edits to a page they’ve posted. It’s not worth the trouble to continually fight one of them if they delete something you post, simply move onto another option. 

Last SEO Secret Parasite SEO Course:

Here is an incredible list of videos and resources and is a complete stand alone system in itself.

We included it here in your TNMC membership as one of our primary members and resident Traffic Guru, Ross Goldberg actually created and hosted this event and course.

Secret Parasite SEO Course

Here is a list of places to use for Parasite SEO: 


 


 

 

SEO On Page

SEO

We know that On page SEO confuses people greatly so we have created this page to show you embed codes, meta tags, and ways to “do” your page to get favorable search engine rankings!

Everything on this page has been tested and works.

The items listed below are the areas you should list keywords you want to rank for on your actual web page and they’re listed in order of importance

  1. Page file name – this is the name of the folder or page. Use your keywords
  2. Title tag – this is the title tag of your page, which also shows as the link people click on in search engines.
  3. Heading tags – try to have your keywords in header tags. Use h1 – h3 tags for headlines. Use h4 – h6 tags for in text highlighting.
  4. Image names and alt tags – Name images with your keywords before uploading them for use on your websites. Use your alt tags to accurately describe the photos and use your keywords where you can. Don’t be misleading with this and it will help your rankings.
  5. Video meta data – Adding meta data to any videos you have on your page can also help with rankings. Here is a tutorial on how to do this.

Here is embed code for a self hosted video of mine with video meta data included: 


<div itemscope itemtype=”http://schema.org/VideoObject”><meta itemprop=”name” content=”Video Marketer Syndication Software” /><meta itemprop=”description” content=”Want more traffic from every video?  Video Marketer will help you with that.” /><meta itemprop=”width” content=”750″ /><meta itemprop=”height” content=”422″ /><meta itemprop=”thumbnailUrl” content=”http://evs-hosted-150f6193ebd7f5.s3.amazonaws.com/vmsalesultra-thumbnail-0.jpg” /><meta itemprop=”embedUrl” content=”http://evs-hosted-150f6193ebd7f5.s3.amazonaws.com/admin/player/assets/jwplayer-5.10/player.swf?file=http%3A%2F%2Fevs-hosted-150f6193ebd7f5.s3.amazonaws.com%2Fvmsalesultra.mp4%3FAWSAccessKeyId%3D0YRXD3XHHY4S5YG9Q8R2%26Expires%3D1718594640%26Signature%3DE2ldkqqzVUVXE0gGCvfb7%252Fwhd00%253D&autostart=1&stretching=fill&playlist.position=none&controlbar.position=over&abouttext=EasyVideoSuite&aboutlink=http%3A%2F%2Feasyvideosuite.com%2F&skin=http%3A%2F%2Fross.evsuite.com%2Fplayer%2Fassets%2Fjwplayer-5.10%2Fskins%2Fminima%2Fminima.xml” /><script type=”text/javascript” src=”http://ross.evsuite.com/player/dm1zYWxlc3VsdHJhLm1wNA==/?container=evp-XP4GJS4WA2″></script><div id=”evp-XP4GJS4WA2″ data-role=”evp-video” data-evp-id=”dm1zYWxlc3VsdHJhLm1wNA==”></div>


Yes, the code above looks like gibberish and a lot of it is. What you should be looking for are the capital letters showing you where to add a title and description. For self-hosted videos, adding meta data is mandatory.

Sadly, when using sites like YouTube, you can’t add it.

For any web page you create, you want to add in the code below for extra opportunities to use your targeted keyword phrases. The code itself tells specific social networks how you want it to display links to your web page.

Here is copy and paste social meta tag code for you to edit and use:

<!– Place this data between the <head> tags of your web page –>

<title>INSERT TITLE HERE</title>
<meta name=”Description” content=”INSERT BRIEF DESCRIPTION HERE – 200 CHARACTERS OR LESS”>
<meta name=”Keywords” content=”INSERT 2 KEYWORD PHRASES HERE”>
<!– Schema.org markup for Google+ –>
<meta itemprop=”name” content=”The Name or Title Here”>
<meta itemprop=”description” content=”This is the page description”>
<meta itemprop=”image” content=”http://www.example.com/image.jpg”>
<!– Twitter Card data –>
<meta name=”twitter:card” content=”product”>
<meta name=”twitter:site” content=”@publisher_handle”>
<meta name=”twitter:title” content=”Page Title”>
<meta name=”twitter:description” content=”Page description less than 200 characters”>
<meta name=”twitter:creator” content=”@author_handle”>
<meta name=”twitter:image” content=”http://www.example.com/image.html”>
<meta name=”twitter:data1″ content=”$3″>
<meta name=”twitter:label1″ content=”Price”>
<meta name=”twitter:data2″ content=”Black”>
<meta name=”twitter:label2″ content=”Color”>
<!– Open Graph data –>
<meta property=”og:title” content=”Title Here” />
<meta property=”og:type” content=”article” />
<meta property=”og:url” content=”http://www.example.com/” />
<meta property=”og:image” content=”http://example.com/image.jpg” />
<meta property=”og:description” content=”Description Here” />
<meta property=”og:site_name” content=”Site Name, i.e. Moz” />
<meta property=”og:price:amount” content=”15.00″ />
<meta property=”og:price:currency” content=”USD” />

Traffic Effects: The items below have an impact on your rankings, but the only way to control them is to ensure you add value with your content and keep your domains active over time.

  1. Authority – website authority and trust is gained over time by consistently adding relevant content and updates. Social authority factors in if you claim your websites on your social profiles.
  2. Age – there is obviously no faking this one. There is a thought that registering your domain for many years can boost trust.
  3. Bounce rate – if someone visits your website and instantly leaves, that indicates that your website is not what they were looking for. If it happens too much it will result in a decrease in rankings.

These next 2 items should not be a focus on your pages for SEO purposes, but should be used for conversion benefits:

  1. Bold, italics, and underlines – these used to be used to highlight your keywords in articles. It was abused to the point that search engines pay very little attention to it now. Instead of focusing on this for SEO, use it to attract the eye of your visitors and increase conversion.
  2. Accent images – things like check marks, bullet points, and highlight images could be named with your keywords in an attempt to increase the keyword density on your pages. It’s silly and it won’t work, so don’t bother with it.

SEO Off Page

SEO

Off page SEO consists of everything you do on websites that belong to other people to benefit your rankings.  Content syndication plays a major role in this and I’ll cover strategies briefly here.  If you want more in-depth training, visit the pages for each of the strategies mentioned below.

With the way Google has changed their algorithms your best bet is to give them exactly what they’re looking for.

The time where you would put your keywords as the anchor text (words used) in your link building are over.  Now, you should be using “url.com”, a naked link (http://url.com), or the title tag of your page.  As an option to increase diversity, you can always use generic phrases like “click here”, “see it here”, or “this website”.  Use the keywords you want to rank for every 1 out of 100 links you purposely build.  When using the title tag of a page, your keywords should be in it.  Feel free to never use your targeted keywords in links you build.

Don’t just build links to a sales page or squeeze page.  Make sure you link to inner pages of your website, too.

When building links for authority, you can repurpose and reuse your content.  However, you must “no-follow” any links after the first time you use your content.  This will prevent any penalties from doing what Google would see as “link building” for SEO.

Here is the code for a followable link: <a href=”http://url.com”>click here</a>
Here is the code for a no-follow link:  <a href=”http://url.com” rel=”nofollow”>click here</a>
Below you’ll find a list of strategies to use for link building.  For more details on each one and other ways you can use it, go through it’s individual page:

  • Social Bookmarking – for author authority, always use an account associated with your brand.  These sites generally use your title tag as anchor text.  Services like Onlywire can drastically speed up the process of creating bookmarks.
  • RSS feeds – if you’re using WordPress, you should syndicate your RSS feed for automatic links.  Wait until you have a few posts and submit your feed using this free service.  Be mindful of the RSS feeds you get with YouTube channels, Twitter accounts, and any other service you use.  Submit those, too.
  • Social Networks – you should always be posting any content you release to your social networks.  It adds authority to your accounts and helps people.  It also functions as “social signals” for your website.
  • Blogs – use self-hosted blogs and hosted blogs (Tumblr, Blogger, WordPress.com) to get more attention to your content and business.  Link back to your main website when it’s appropriate.
  • Press Releases – if it’s worth announcing, use a PR service to announce it.  The SEO world is waiting for a “press release slap” so I recommend either no-following all links or using only naked links to point to your websites with press releases.  Use a service that distributes to actual news sites.
  • Video – place a link to a page with more information relevant to any videos you syndicate as the first thing in the description of your video.  This will always be a naked link.
  • Article Marketing – Place your article on one of the top 5 article directories – Ezinearticles, Goarticles, Articledashboard, Articlesbase, or Medium with a followable link.  Post it to the other top directories and any others you want to use, but no-follow the link back to your website.
  • Forum Signatures – if the forum allows it, link to your websites from your signature.  Don’t do any automated posting and only comment where you can add real world value.  Use naked links for this type of link.
  • Donations – some nonprofits and charities will link to your website if you donate to their cause.
  • Sponsorships – sponsorships can get you incredibly high authority links.
  • Blog comments – only use this to link to your social profiles and increase their authority.  Comment only with relevant statements that add real world value.  Do not ever do blog comment spamming while linking to your website, it will only hurt your rankings.

 


Social SEO PDF
Post Penguin SEO
Search Engine Marketing


 

SEO Software

SEO

Search Engine Optimization or, SEO has changed quite a bit over the last few years.

Through some major testing and tracking, we have developed a truly “slap-proof” SEO strategy that should help you achieve PERMANENT rankings and results.

→ We recommend viewing the on page guide first and follow it with the off page guide.

Everything is found in the SE Optimization section of your TNMC Ap.

If you get the on page stuff done properly, you may be able to rank without any of the off page strategies. We still strongly recommend using both.

Below you’ll find the SEO Rank Finder software.  It’s a super simple app you can use to track your rankings.


Note:  You will need adobe infrastructure to dowload/operate this program and if you do not have it you may download it free here.

SE Software package


 

SEO

Search Engine Optimization or, SEO has changed quite a bit over the last few years.

Through some major testing and tracking TNMC has  developed a truly “slap-proof” SEO strategy that should help you achieve PERMANENT rankings and results.

We recommend viewing the on page guide first and follow it with the off page guide.

If you get the on page stuff done properly, you may be able to rank without any of the off page strategies.  We still strongly recommend using both.

Below you’ll find our SEO Rank Finder software.  It’s a super simple app you can use to track your rankings.

Search Engine Ranking Software